What is SEO Marketing and how does it work? Call SEO EXEC at 810-844-1SEO
SEO is also known as Search Engine Optimization, which means optimizing your web site or website’s content so that they can be found easily on search engines by people searching for specific terms easily. It is basically the art of getting your page found on the largest search engine in the world – Google.
Google ranks pages in terms of page rank and search term competitiveness. Typically, pages with high page ranks have high traffic flow, many social interactions such as blog comments and also many authority back links flowing into the website. The more competing websites for a particular search term, the harder it is to get your website on the front page of Google.
As we all know, getting your website on the front page of Google for high volume search terms is the key to getting tons of free traffic. Keyword or keyword phrase research often is done to determine the high volume search terms and advertising competition. Your goal is to find keywords with high search volume but low competition and blast SEO.
Here are some examples of SEO: Sprinkling keywords and keyword phrases in your website’s content. Normally, you would target a 2-5% keyword density for your website. Getting back links from authority sites of similar niches (pages with high PR and traffic volume), and using keyword phrases as anchor text links.
Essentially, a well SEO optimized website can easily be found on Google and will benefit from free traffic from search engines. Some marketers even go to the extent of hiring SEO experts or SEO copywriters to optimize their websites as the returns from the traffic often outweigh the costs of hiring these experts.
In summary, SEO can be easily learnt and applied in your online business platforms. The key to SEO success is to provide highly targeted, relevant content to your readers and Google will reward you.
What is Search Engine Optimization? Call SEO EXEC at 810-844-1SEO
If you are a normal to average internet user who is aware of the things happening around it, then you have probably come across the term SEO or Search Engine Optimization. Now this might just sound like a common term for you, but do you really know the definition of it?
What is search engine optimization and how do you use it? SEO is a technique that is being used and practiced specifically by those who aim to rank up their websites. When you are looking for something at any search engine such as Google, what you do is type in the keywords or topic that you are looking for, right?
Then you are being led to several matches although it is quite noticeable as to how certain sites are at the uppermost corner of the search.
Did you ever wonder why this happens? How do these sites manage to be on top of the ranking? The reason behind it is the magic of SEO.
It is a strategy used in Internet Marketing by optimizing a website. But first, you will need to have a definite plan on how you are going to utilize this technique.
Basically, SEO falls into two wide categories which are Black Hat and White Hat SEO. Black Hat SEO uses tricky ways to generate more traffic to a certain website.
This can be done in sneaky ways such as stuffing keywords and paid linking. If you are after an honest to goodness technique, then the White Hat SEO is for you.
This can be achieved by using clean and exact methods that will genuinely draw interest from readers. Some of these methods include adding photos and videos to your posts.
Improving the quality of your content is also another way to gain more viewers. Although the sneaky techniques may be successful at ranking higher, search engines are now becoming less lenient about this so it is always better to do the right thing when it comes to optimizing your site.
Baby Steps to Good SEO Practices Call SEO EXEC at 810-844-1SEO
As we all are already aware of, Search Engine Optimization or SEO, is the art of getting your website or blog on the front page of Google Search for specific search terms. In this article, I will cover a couple of basic SEO steps which you can learn and apply to your online business instantly.
Keywords and keyword phrases. Keyword phrases are niche specific words that people search for. For example, a keyword could be something like “dog training” (2 keywords). A keyword phrase is a short phrase which contains the keywords you are targeting such as “house training for dogs”. Basically, you want to target these high search volume keywords and key phrases and use them in your blog posts or article frequently.
Your job is to find a right balance in keyword density. If you overuse keywords in your website, your website will come off as spam by the search engines. Try to keep density within 2-3% to be safe.
Are you the Authority site on the net? In general, Google gives pages with lots of quality back links, high traffic volume and social interactions such as blog comments a good page ranking. These kinds of sites are referred to as “Authority sites”. Your job is to make your website become the authority site by adopting good SEO practices.
Tips for writing – As a general rule of thumb, include your keyword inside the title and on the first paragraph of the body. Whenever possible, bold or italicize the keyword or key phrase that you are targeting.
Finally, you should fill up your website with good, relevant content as the Google spider crawlers are getting smarter and smarter at picking up what’s fluff and what’s not. Adopt these good SEO practices and you’ll be on your way to tons of traffic.
SEO Basics That You Need to Understand